Make Money Online

Wednesday, September 13, 2006

Make money from your web site - the best banner ad networks

Banner advertising payout rates have definitely decreased over the last couple of years, but there is some good news for web masters looking for a flexible and reliable way of selling banner ad space. If you're more interested in implementing pop up/under ads as a means of generating income, learn more in our pop up and pop under revenue guide.

Teaming up the best banner advertising network rather than intensive marketing to individual clients can save a lot of time and provide you with a steady income. The size of that cash flow is a numbers game - the more relevant ads you display, the more you will probably make. The networks provide the clients and the ads, you simply implement some code in your banner space and the ad will appear. In your association with these companies, you will be known as an "affiliate" or "publisher".

Best Banner-Popunder Network

Our recommendation for generating income

Save yourself the hundreds of hours of trial and error that we experienced & view our review of the best banner advertising network around - click here!

We decided to research the best banner advertising network for publishers/affiliates who have a site of our size. We tried many different networks, but only one stood out - more on that later. Many promised a great deal, but returned nothing. Some networks allowed very unethical advertisers to peddle their wares. On investigating a number of networks, we also discovered a few of them did not pay in accordance with their terms and conditions - worse still, some did not pay at all.

The following is a list of desirable affiliate/publisher features that you should look for before agreeing to "rent" out your prime advertising space to an agency:

Targeting

Does the network provide ads that are relevant to your subject area or that would appeal to the users of your web site? Irrelevant ads will not only fail if you are participating in a CPC campaign, but they may annoy your visitors.

CPC, CPM and CPA options

A good ad agency will give you a mixture of CPC and CPM ads. CPC ads pay when a visitor to your site clicks on a banner through to an advertisers web site . CPM advertising is based on $X.XX per thousand views (impressions). Another variation is CPA - a visitor clicks a banner, passes through to the advertiser's web site and either purchases (a sale) or expresses interest (a lead) in the companies products or services. CPA pays the highest but usually has a much lower conversion ratio.

Control over ads displayed

The better ad networks have comprehensive publisher/affiliate administrative interfaces where you can preview a banner and decide whether you want that particular campaign displayed on your site. This is particularly useful if you (or your visitors) object to certain kinds of advertising - such as those wonderful flashing ads that we have all grown to love ;0) - an interesting and amazing fact is that those flashing ads do draw high clickthrough rates - figure that one out! If your agency is really on the ball, there will also be visual flags in your administration area to indicate that the ad contains references to adult material, gambling or tobacco related products etc.

Default ad control

Most agencies have quotas on the number of ads appearing to particular users. After that quota is filled for the hour or day etc., "default" ads will be displayed. These banners do not earn you any money - but they do tend to display community oriented ads, so you can also be promoting positive social messages - but be sure to check this out before signing up. Quality agencies will also give you control over these default ads allowing you to display your own offers instead. This gives you further opportunities in making money from this prime advertising space. If the default banner rate is too high in proportion to paying banners, and those non-paying banners promote other businesses, then these networks are well worth avoiding.

Rates

The days of the $10.00 CPM ads are pretty much well over, unless you find advertisers yourself by direct marketing, but there are still great payment rate differences between networks. Shop around carefully. You should aim to receive on average US$.40 - $.65 CPM or at least US$.15 - $.20 CPC.

Referral Bonuses

Another way to benefit financially from your publisher/affiliate association is to be paid a percentage of any referrals of new affiliates or advertisers to the network from your web site. Again, the rates vary greatly between networks, but an ongoing rate of 5% is a level that can provide you with decent residual income in the years ahead. With advertising campaigns quite often running into thousands of dollars, it is possible to draw a good supplementary income from referring advertisers.

Payout Schedule

Look for a banner network that pays promptly. I came across a couple of agencies that paid up to 4 months after the end of month! A common pay schedule is anything from 15-30 days after the end of month.

Terms and Conditions

Before joining any banner ad network, ensure you read the terms and conditions carefully. The banner advertising industry is well known for its share of fraud - perpetrated by all parties. Some agencies combat this with Draconian rules, which gives publishers and affiliates very little flexibility - look for an agency that takes fraud seriously, but still gives you some room to move. It is also EXTREMELY important to read the terms and conditions carefully, otherwise you may be breaking the rules without even knowing it. This usually results in termination of your account and forfeit of any money that you have made.

Variety of mediums

Many major ad networks now also offer pop-up and pop-under campaigns as another means of creating income from your web site. For a more detailed look at the pop-up and pop-under industry, read our guide.

And the winner is..

So, back to the results - who did we find to be the best banner ad network? The FastClick Ad Network. Learn more about why we chose them as the top banner agency.

Other revenue generation options

Another way to derive income from your web site is through affiliate programs that offer text links. Descriptive text links are not only kinder on bandwidth and load times, but tend to draw higher click through rates. The other great aspect of text links is that when implemented correctly, they can also assist with search engine rankings! Learn more of the benefits and pitfalls of the text link affiliate game and also some of the better networks around.

While you may not make a million dollars through banner ads, they can be a good way to recuperate web site maintenance costs. If you do make a million bucks as a result of our recommendations, donations will be gratefully accepted! ;0)

Make Money With Ads

Making money from your Web site can be a difficult challenge. You write good articles and you link to great ads from all sorts of sources that you know your readers would love to buy from. Yet you make no money. What could possibly be wrong? Here are a few tips that just may turn your money making non-existence around. Remember, you have to sign up with the affiliate program and use their links if you want to make money.

1. White Space - If you have a large chunk of space on your Web page that is blank your readers will wonder what is wrong with the page. They'll think your coding is wrong or you forgot something or your pictures didn't come in and left a big blank space. Either way, if makes for a bad user experience.

Imagine you were reading your favorite magazine. The text and pictures stopped halfway down the page and the rest of the page was left blank, white. What would you think?

You need to fill in this space at all costs. You can do this with more words of course. You can add a picture or other form of graphics. Or, you can use an ad.

When using an ad to fill in white space you don't want it to look to much like all you want to do is sell something. Make it match the rest of the page and look like it belongs there. You can do this by using an ad that is a picture or piece of artwork or something else that is related to the article itself.

2. Ads As Pictures - There are a few affiliates that are great for using pictures as ads. One is Amazon and the other is AllPosters.

You're writing an article about your trip to the ocean with your kids. Why not decorate the page with a picture of the ocean? You can do this and possibly make money from it too. Just choose a picture from the AllPosters affiliate site and add it to the page.

If you are writing about your son's favorite toy, link to the toy over on the side of the page using your Amazon affiliate number. You can also add the picture type ad to the article itself so the reader of the page will know exactly which toy you are talking about at the time they are reading about it.

3. Product Reviews - Did you read a book or buy something that you really liked? Write about it. Write about what you liked about the book or other item and link to one of your affiliate ads promoting it. Did your son just buy a new baseball mit and he really likes it? While you are writing about your son using the mit for the first time at his baseball game, link to the mit on Amazon from the article. This way if people reading your article want to buy the mit they'll know where to get it and you'll make money off it at the same time.

Tell your readers what you liked about the latest book you read. Explain to them how it made you feel or what you learned from it. Then link to the ad for that book.

4. Google Search - Put a search box on your site. Not only will your readers be able to search your site to find what they need but they will also be able to search the Net. You can do this and make money at the same time. Google offers a search box that pays. Sign up with Google Adsense and add the code for the search box to the top of all your pages. Then when someone needs to do a search you just may make some money.

5. Related Products - If you are writing about a book, or other item, you like also link to related items. Make a column under the article where you wrote about the item you liked, or to the side of the article, where you link to books that are similar to the items you are writing about.

Let's say you wrote about a science fiction book you read. At the bottom of the article, or over to the side, link to that book along with similar science fiction books that you liked. Make sure you use your affiliate links and when people buy any of those books you will make money.

6. Includes - Includes are a simple piece of HTML code that you can use on your Web pages to place ads, menus, pictures or just about anything you want. Includes won't make you money, but they can help you manage your ads. Place a little piece of code on your Web page where you want the ad to show. The ad links to where the real code lives. The code for your ad will be in a small file with just the code for your ad.

I use this all the time in my personal Web sites. I place the same ad on many pages. Then whenever an ad has lost it's usefulness or becomes outdated I can change them all at the same time by just changing the code inside that small file, called an include.

Tuesday, August 08, 2006

Facts You Should Know About Baby Shower Etiquette

Whether you're hosting a baby shower for the first time or not, chances are you've got some questions regarding the right baby shower etiquette. You want to create a truly special time for the guest of honor without any unintended faux pas. This guide was specially created to help you do exactly that.
The real basics
Take the wishes of the mom-to-be into account at every stage. That includes the games, food, invitation list and all other aspects of the baby shower.
You can have baby showers either before or after the baby is born. Generally, they're held 1 or 2 months before due date. But they're also held after baby arrives because of medical or other reasons.
These days, it is perfectly ok for a close relative or even the couple themselves to host a shower. Those "rules" about only non-relatives hosting a baby shower are quite dated now.
Before deciding on the kind of baby shower you plan to have -- girls-only or coed, theme or no theme and so on -- consult mom-to-be and find out what she prefers.
Who can be invited? Generally, anyone the mom-to-be feels she should call. She's the best guide here.
Do you always need to send written baby shower invitations? It is usually the better choice. With a written invitation, guests have all details at their fingertips and need not rely on memory. Plus, you can (and usually should) include directions on how to get there.
At the same time, it is fine to just inform people on the phone. Do tell them well in advance, though. So they have enough time to buy gifts, arrange for a baby sitter, etc. And leave your contact numbers with them so they can reach you easily if they need any clarifications.
Can you hold a surprise shower? Sure. It can be a wonderful feeling for the expectant mother. But do consult someone close to her (mother, sister, etc) to know about her likely preferences in all areas.
The devil is in the details
Here's additional information on baby shower etiquette that'll help you host a truly great party.
Send out shower invitations at least 3 to 4 weeks in advance. Send them even earlier for out-of-town guests. Request an RSVP by a date 2 weeks before the baby shower.
If you're having a coed shower, you might turn the guys off if you send frilly baby pink invites full of baby talk. Stick to attractive, stylish invitations.
If you're planning a formal baby shower, avoid totally goofy games. At coed parties (or even at all-girl events), be wary of playing shower games that focus on expectant mom's tummy -- she may not be comfortable with them. Check with her about choices of games and ice-breaker activities.
Greet all guests at the door as they walk in, provide them with name tags (if there are many guests) and introduce them to others to get conversations going.
Lots of women have very different food preferences when they're pregnant as opposed to at other times. So do check with the guest of honor while finalizing the menu -- yes, every single item! She may have some ideas of her own about what baby shower food she prefers. Avoid foods are not recommended during pregnancy.
It's a real hassle for guests to eat a meal balancing their plate on their lap. Good shower etiquette demands that you provide sufficient tables so everyone can enjoy their meals. That way they don't have to worry about whether they're about to spill food on the floor!
Don't skimp on quantities of food. Sometimes a lot more may get consumed than you had bargained for! Same holds for baby shower favors, drinks, ice, etc -- having a little extra buys you peace of mind.
Register for gifts at only one place. Even if there are reasons like another store being closer to some guests. Else mom-to-be may end up with duplicate gifts she may have to return. And guests will be disappointed if they find that someone else has chosen the same gift they have.
While giving gift suggestions, include items at a variety of price points, not just high-ticket items. And do suggest that guests can get together to purchase higher priced items.
If there are older siblings, make sure they receive a gift each. They may already be feeling somewhat left out with a new baby on the way, so this is a great idea.
Irrespective of whether it's a coed baby shower or not, buy a gift specially for dad. He should feel that he was remembered too.
Record who gave each gift. Essential information when the time comes to send thank you cards! Sending thank you cards is essential baby shower etiquette.
Hand gifts to mom-to-be for her to open and take it from her once she's done with it. This will save her the hassle of continually getting up and moving about to pick up gifts.
Sometimes, some guests may need to leave early. They'll appreciate it if mom-to-be will open presents while everyone is eating.
Start the baby shower on time and keep it fairly short. Don't get bogged down in any one segment like games. Be sensitive to mom-to-be's energy level and any signs of fatigue she may show. End the party if she's beginning to feel run down. Walk guests to the door as they leave and be sure to thank them for coming.
Don't expect perfection. No party ever is perfect. There's always the unforeseen -- power goes off just as gifts are being opened, you forgot to dust one corner of the room, the pack of baby shower favors you opened just before the party turns out to be a different color than you ordered and so on. You can't control it all.
Special situations
You might have a friend or relative who just lost a baby, or is infertile despite all treatments. Should you call her for your baby shower? Attending may be a challenge for her. Being confronted with another's pregnancy may be difficult for her to bear.
The rule in such situations is -- ask. Check with her and find out if she is up to attending the baby shower. Don't just send an invitation in the mail. On the other hand, don't presume that she can't come and not call her at all. If she's close to the mom-to-be, she may well want to come. Or at least, she may send her good wishes and a gift.
But if she tells you that she can't make it, accept the situation with grace. Never hold it against her in any manner. Even if she said she would come and later backed out. Remember, it is probably one of the most difficult times she's ever had, so be generous and supportive.
Once you've understood these simple baby shower etiquette guidelines, you'll be far more confident about hosting a baby shower. Have fun, and create a special time that will live on in everyone's memories!

The Five Best Baby Shower Gifts

Ask first time parents-to-be what baby shower gifts they would like to receive. Watch their response -- you'll quite likely see a look of real confusion on their faces! Or maybe they'll come up with a stock answer like "diapers" or something similar.
Exactly what a new arrival needs is not obvious to someone who's never had a baby before. And many times, guests are in no better position either, when it comes to deciding on baby shower gifts.
Of course, there's a lot more to baby showers than just gifts. But helping parents to stock up for the new arrival is an important part of these celebrations.
That's why the following list of top five baby shower gifts can be quite useful.
Top gift #1: Monitors
Monitors are excellent anxiety-busters, especially for first-time parents. That's why they hold the No.1 position on this list.
Once they can listen to the baby from anywhere in the house, parents find their confidence levels zooming. The latest monitors are very sensitive and can pick up the slightest sound from baby, even her breathing.
If your budget allows for it, take it one step further and buy a video monitor. That'll really ease anxiety. However, they are much more expensive, so perhaps this can be a joint baby shower gift from two or more guests.
Top Gift #2: Playtime mate for baby
Babies love to play. Anything that helps them play and be active not only keeps them engaged, but also stimulates all round development.
One of the best products for them is an activity gym or playpen. This is a soft cloth mat surrounded by a baby-friendly structure of bars and arches with many different toys suspended from various points. Baby gets to play in a safe environment.
Basic activity gyms are excellent baby shower gifts. There are also more advanced ones that include noisemakers and a variety of toys. The suspended objects have different colors and textures to help develop baby's cognitive abilities.
There are also excellent portable gyms and playpens available to help parents move around with baby. These are lightweight and designed to be easy to carry around.
Top Gift #3: Baby sling
Most babies love being carried around in a sling. It's the next best thing to being cuddled in mom's arms. Many parents have had the experience where babies get restless and cry while they use other types of carriers, but immediately calm down when put into a sling.
Baby slings are believed to foster a closer parent-child bond. Whether that's true or not, slings do have another great advantage -- they leave your hands free to do other things. That's definitely a big plus and is a reason why this baby shower gift is highly appreciated.
Top Gift #4: The baby travel pack
Moving around with baby can be a chore -- you have to pack a seemingly endless array of baby stuff even for short outings.
One way to ease this problem is to have one or more baby travel packs handy. What's a travel pack? Essentially, a diaper bag filled with baby necessities. It can include disposable diapers, a small toy or two, bib, complete change of clothes for baby, safety pins, and other supplies.
It's a great advantage if the parents receive more than one travel pack. Then one pack can always be kept ready whenever they want to go. No need to mess around with picking up and stuffing items into a diaper bag at the last minute.
Top gift #5: Car seat
Lots of parents say that a well-designed car seat is a wonderfully useful baby shower gift to receive. In fact, it's useful from the moment they leave hospital with the baby.
There are infant car seats available as well as infant-toddler convertible seats. The former can be used only till the baby is up to 22 pounds or so (typically). While the latter can usually be used till the first birthday.
Both are great baby shower gifts specially designed for the baby on the move!
Make sure these top five baby shower gifts are part of the event you're hosting. The guest of honor will end up thanking you long after the party gets over!

k.kamraj

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Early lifeKamraj was born on July 15, 1903, to Kumarasamy and Sivakami Ammal at Virudhunagar near Madurai in Tamil Nadu. His parents were from a trading family. His real name was Kamakshi Kumaraswamy Nadar ( the Nadars are a mercantile caste) but was affectionately shortened to Raja by his mother, Sivakami Ammal. His father, Kumarswamy Nadar, was a coconut merchant. Kamaraj was enrolled at the local elementary school, the Nayanar Vidyalaya, but was later shifted to the high school Kshatriya Vidyalaya. Unfortunately his father died within a year of Kamaraj's enrollment in school.EducationKamaraj was not a good student in school and dropped out when he was in the sixth grade. When he entered mainstream public life he felt handicapped and realized the importance of a good education. He educated himself during his periods of imprisonment.A Political JourneyAt 17 Kamaraj joined the nationalist movement and soon became the chief lieutenant of Madras Congress leader Sundaresa Satyamurti. His steps up the political ladder include: national Congress Committee in 1931, secretary of the state party in 1935, and member of the Madras Legislative Assembly in 1937 and 1946 and of the Constituent Assembly in 1947. In addition, he was state party president from 1939 to 1954, when he replaced the urbane national leader C. Rajagopalachari, a top-caste Brahmin, as chief minister of Madras.In 1963 Kamaraj began to devote full time to strengthening the state party. He feared the rise of the Dravida Munnetra Kazagham (DMK), a regional group that threatened to lead Madras out of the national union. His resignation to Jawaharlal Nehru stimulated what came to be known as the Kamaraj Plan, which called for officials to resign to devote time to reorganizing the Congress party at the grass-roots level. Kamaraj was made president of the party and his act was interpreted in the selfless sacrifice tradition of Mahatma Gandhi.When Nehru died in 1964, Kamaraj engineered the selection of Lal Bahadur Shastri as prime minister. The state-level Congress leaders crucial to the transition were dubbed the "syndicate." A second term as Congress president followed. After Shastri's death in 1966, Kamaraj arranged the selection of Indira Gandhi as prime minister.Waning PowerKamaraj's political influence began to descend in 1967 when he was defeated for a seat in Parliament, and the DMK, now respectable, captured control of the Madras government. An increasingly independent Indira Gandhi continued as prime minister, and a conflict ensued between the government and Kamaraj's group. The party formally split in 1969 with Kamaraj as part of the old guard that tried, unsuccessfully, to remove Gandhi from power. In the same year Kamaraj was elected to Parliament in a by-election and began to rebuild his Madras base.Although Kamaraj was fluent only in the Tamil language, with English or Hindi being the power tongues of India, his political skills and the timing of crucial events combined to make him a respected national leader. His own low-caste birth helped him to bring others of comparable social order into the Congress fold. Kamaraj devoted himself to the affairs of his home state of Madras until his death there on Oct. 2, 1975.